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Hong Kong Performing Arts Expo

Hong Kong Performing Arts Expo — Theater & Performing Arts Commission

Arabesque handled the planning and delivery of the Commission's presence at this global forum — from the creative design and logistics clearances through to running the sessions and launching the promotional campaigns.

The aim was to establish the Kingdom as a world cultural destination, through a programme and a standard of hospitality that made the case without stating it.

Client
Theater & Performing Arts Commission
Year
—
Discipline
International presence

Scope of work

Creative design
The elements of the presence and the material around it.
Logistics
Clearances and arrangements end to end.
Session management
Organising and running the discussion programme.
Campaigns
Promotional and marketing campaigns around the participation.